STORY: Build an audience from scratch to promote EXP Worship’s Debut EP: “Here I Am”.

RESULTS: 3 million social media impressions.

+ 50,000 streams across all platforms.

FILM

LIVE PERFORMANCES

STORY: Show a different side of the songs, inviting the audience into a live experience.

RESULTS: Repurpose the songs in as many ways as possible to create more pathways for introduction.

SOCIAL MEDIA ADS

STORY: Consistently drop new songs and content over the 5-month long campaign.

RESULTS: Audience retained and grown with each release, ready to receive the full project.

 
 

PHOTOGRAPHY

BIO

STORY: Showcase the diversity and location of the band.

RESULTS: People from many different backgrounds can identify with the artist.

 
 

BEHIND THE SCENES

STORY: Give the fans an inside look at the songwriting process.

RESULTS: Introduce the audience to members they might not have known, create and intimate experience.

 
 

GRAPHIC DESIGN

COVER ART

STORY: Quite literally, “Here I Am”, showcasing the people behind the music in a bold and timeless way.

RESULTS: Imagery used for the EP font & back cover artwork, as well as the singles, formatted for digital, and print for CD and vinyl.

 
 

SOCIAL MEDIA

STORY: Create a home for the fans to interact with the band and each other in anticipation of each release.

RESULTS: Fans remain locked into the world and community of the artist, waiting for the next song.

 
 

APPAREL

STORY: Make the song themes wearable and shareable.

RESULTS: Increase brand recognition and ownership of attendees.

 
 
 

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